Introduction

For my A2 project the brief says that my group and I have to create a cross campaign advertisement for a genre of film. My group has chosen youth culture as our genre so we will be creating a:

• film trailer
• poster
• promotional magazine cover

I will get to this point by doing primary and secondary research. I will research and analyse film trailers, magazine covers and posters and find out how they are structured and what features are used the best. Using this research will help me and my group to make our project successful.